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Collection: UNOVE

UNOVE is Korea’s No.1 premium repair hair care brand — the top-selling hair name at Olive Young four years in a row, and the brand behind the viral “glass hair” look. Salon-grade protein repair in home formulas: the Deep Damage Repair Treatment alone has a 67% repurchase rate. Now available in the USA at K-Touch.

Why UNOVE

  • Korea’s No.1 hair brand — four straight years on top at Olive Young
  • Deep Damage Repair line — the cult treatment mask for bleached, colored and heat-styled hair
  • Glass hair finish — the frizz-calming oils TikTok made famous
  • Salon science at home — protein and silk-protein repair without the salon bill

What is UNOVE famous for?

The Deep Damage Repair Treatment EX — a protein mask that visibly reconstructs damaged lengths in minutes — and the Frizz-Calming Glass Hair Oil, the finishing step behind the mirror-shine “glass hair” trend.

Is UNOVE good for damaged hair?

Yes — that’s its specialty: bleached, color-treated, heat-styled and chemically damaged hair. The repair line focuses on rebuilding strength and smoothness while keeping hair light, not greasy.

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