Collection: Korean Serums
Korean serums are one of the most powerful steps in a Korean skincare routine. Designed to deliver concentrated active ingredients, Korean skincare serums target specific skin concerns such as dehydration, acne, dullness, uneven tone, and early signs of aging. Their lightweight textures absorb quickly and work deep within the skin for visible results.
Our Korean Serums collection features carefully selected formulas suitable for all skin types, including sensitive, acne-prone, dry, and combination skin. Whether you’re looking to hydrate, calm, brighten, or improve skin elasticity, Korean serums offer effective solutions with skin-friendly ingredients.
Why Korean Serums Are Essential in Skincare
Korean skincare focuses on layering lightweight products that work in harmony with the skin. Serums play a key role by delivering high concentrations of active ingredients while maintaining comfort and balance.
- Target specific skin concerns with precision
- Lightweight, fast-absorbing formulas
- Support long-term skin health and barrier function
- Suitable for daily use, morning and night
Types of Korean Serums in This Collection
Hydrating Serums
Hydrating Korean serums help replenish moisture, improve skin elasticity, and reduce dryness. They are ideal for dehydrated, dry, and normal skin types.
Soothing & Calming Serums
Soothing serums are formulated to reduce redness, irritation, and breakouts. They are especially beneficial for sensitive and acne-prone skin.
Brightening & Renewing Serums
Brightening Korean serums help improve skin tone, enhance radiance, and support a more even complexion using gentle yet effective actives.
Anti-Aging Serums
Anti-aging serums focus on improving skin texture, firmness, and elasticity while supporting healthy skin renewal.
Best Korean Serums to Try
Explore some of the most popular and effective Korean serums from our collection:
- 3W8L Energy Active Serum EX – a revitalizing serum designed to support skin energy and hydration.
- Aestura Theracne365 Active Serum – a calming serum formulated for acne-prone and sensitive skin.
- Anua Nano Retinol 0.3% + Niacin Renewing Serum – a renewing serum that helps improve skin texture and tone.
- Aromatica Tea Tree Pore Purifying Serum – a purifying serum that helps balance oil and refine pores.
- Beauty of Joseon Revive Serum (Ginseng + Snail Mucin) – a nourishing serum that supports skin vitality and elasticity.
How to Use Korean Serums in Your Routine
After cleansing with products from our Korean Cleansers and balancing the skin with a toner from our Korean Toners, apply a few drops of serum to the face and gently pat until absorbed.
Follow with a moisturizer and finish your morning routine with sun protection from our Korean Sunscreen collection.
Who Should Use Korean Serums?
Korean serums are suitable for all skin types and concerns, including:
- Acne-prone and sensitive skin
- Dry and dehydrated skin
- Dull or uneven skin tone
- Early signs of aging
Thanks to their gentle yet effective formulations, Korean serums can be used daily as part of both morning and evening skincare routines.
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Anua - Green Lemon Vitamin C Blemish Serum 20ml
Regular price $32.99 USDRegular price$43.00 USDSale price $32.99 USDSale -
Anua - PDRN Hyaluronic Capsule 100 Serum 30ml
Regular price $22.99 USDRegular price$28.00 USDSale price $22.99 USDSale -
Anua - Birch 70 Moisture Boosting Serum 30ml
Regular price $22.99 USDRegular price$27.00 USDSale price $22.99 USDSale -
Anua - Peach 70% Niacinamide Serum 30ml
Regular price $20.99 USDRegular price$29.99 USDSale price $20.99 USDSale -
Anua - Azelaic Hyaluron Soothing Serum 30ml
Regular price $22.00 USDRegular price$22.00 USDSale price $22.00 USD -
Anua - Niacinamide 10% + TXA 4% Dark Spot Correcting Serum 30ml
Regular price $22.99 USDRegular price$32.00 USDSale price $22.99 USDSale -
Anua - 7 Rice Ceramide Hydrating Barrier Serum 50ml
Regular price $21.99 USDRegular price$29.99 USDSale price $21.99 USDSale -
Aestura - Theracne 365 Active Serum 30ml
Regular price $42.00 USDRegular price$51.99 USDSale price $42.00 USDSale -
Aestura - A-Cica Blemish Calming Serum 40ml
Regular price $31.00 USDRegular price$31.00 USDSale price $31.00 USD -
3W8L - Energy Active Serum EX 50ml
Regular price $18.00 USDRegular price$28.99 USDSale price $18.00 USDSale -
Abelty - Rice Squalane Moisture Sun Serum 50ml
Regular price $27.00 USDRegular price$27.00 USDSale price $27.00 USD -
Abelty - Rice Squalane Glow Double Serum 50ml
Regular price $30.00 USDRegular price$39.99 USDSale price $30.00 USDSale
Frequently Asked Questions
What is the difference between a serum and an ampoule?
Ampoules are typically more concentrated, while serums are designed for consistent daily use.
Do Korean serums help with acne?
Yes. Many Korean serums help calm inflammation, balance oil, and support clearer-looking skin.
Should serum be applied before or after moisturizer?
Serum should be applied after toner and before moisturizer.
How often should I use a Korean serum?
Most Korean serums are designed for daily use, both morning and night.
Are Korean serums suitable for sensitive skin?
Many Korean serums are formulated with soothing ingredients and are suitable for sensitive and reactive skin.
Can I use more than one Korean serum?
Yes. Multiple serums can be layered or alternated depending on your skin’s needs and tolerance.
What do Korean serums do?
Korean serums deliver concentrated active ingredients to target specific skin concerns such as hydration, acne, brightening, and aging.
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