Collection: Korean Foundations & BB Cream

Quick answer: Korean foundations, BB creams and CC creams give lightweight, skin-like coverage that looks like real skin rather than a mask. Choose a foundation for buildable light-to-full coverage, a BB cream for easy everyday skincare-makeup hybrid coverage with SPF, or a CC cream to colour-correct redness and dullness. Shop TIRTIR, AMUSE, Dr.Jart+ and more below.

Foundation vs BB vs CC — which is right for you?

• Foundation — the most coverage and shade range; buildable from light to full. Best when you want a polished base.
• BB cream — a light, hydrating tinted base with skincare benefits and SPF; perfect for a quick, natural everyday face.
• CC cream — colour-correcting coverage that neutralises redness or sallowness for an even, brightened tone.

Coverage, finish and shade

Most Korean bases lean natural and dewy. Match your shade to your neck in natural light, and build coverage in thin layers rather than one thick pass. Oily skin should set with a light powder; dry skin can skip it for a fresh glow. Many BB and CC creams include SPF as a bonus — still wear a dedicated Korean sunscreen underneath.

Foundation or cushion?

A foundation gives more shade choice and buildable coverage; a cushion is faster and more portable with a fresh, skin-like finish. Many people keep a foundation for full days and a cushion for touch-ups. Browse all Korean makeup to build your base.

Frequently asked questions

What is the difference between a foundation and a BB cream?
A foundation offers more coverage and shade range; a BB cream is a lighter, hydrating tinted base with skincare benefits and usually SPF, best for everyday wear.

Which Korean base is best for oily skin?
Choose a matte or long-wear foundation or BB, apply thin layers, and set the T-zone with a light powder.

Do BB and CC creams replace sunscreen?
No. Any SPF in a base is a bonus, but you apply far less than a proper sunscreen, so wear a dedicated sunscreen underneath.

How do I choose my shade?
Match to your neck (not your hand) in natural daylight; if you are between shades, the lighter one usually settles in as it sets.

Are these products authentic?
Yes. Every product at K-Touch is 100% authentic and sourced directly from Korea, with tracked shipping from Korea and the US.