{"product_id":"daeng-gi-meo-ri-mugwort-relaxing-shampoo-500ml","title":"Daeng Gi Meo Ri - Mugwort Relaxing Shampoo 500ml","description":"\u003cp\u003e\u003cstrong\u003eFor scalps that run hot.\u003c\/strong\u003e Daeng Gi Meo Ri's Mugwort Relaxing Shampoo uses fermented mugwort extract to address scalp heat — the underlying cause behind a lot of itchiness, flaking and general scalp discomfort that ordinary shampoos never touch.\u003c\/p\u003e\n\n\u003ch2\u003eWhy fermented mugwort\u003c\/h2\u003e\n\u003cp\u003eFermentation breaks the extract into smaller molecules that reach the scalp more readily. Mugwort itself is traditionally used in Korea for cooling and calming, which is exactly what an overheated scalp needs.\u003c\/p\u003e\n\n\u003ch2\u003eScalp heat as a root cause\u003c\/h2\u003e\n\u003cp\u003eIn Korean hair care, scalp heat is treated as a distinct problem rather than a symptom. It shows up as itchiness, tenderness, oiliness at the roots within a day of washing, and flaking that dandruff shampoos never quite fix. Cooling the scalp addresses the cause rather than managing the result.\u003c\/p\u003e\n\n\u003ch2\u003eWho it's for\u003c\/h2\u003e\n\u003cp\u003eItchy, hot or irritated scalps; buildup at the roots; anyone whose scalp feels tight or tender by the end of the day. See more in \u003ca href=\"https:\/\/k-touch.us\/collections\/korean-hair-care\"\u003eKorean Hair Care\u003c\/a\u003e.\u003c\/p\u003e\n\n\u003ch2\u003eHow to use\u003c\/h2\u003e\n\u003cp\u003eWet hair thoroughly, apply to the scalp rather than the lengths, and massage with your fingertips — not nails — for a full minute so the extract has time to work. Rinse well. Repeat if you use a lot of styling products. Follow with conditioner on the lengths only.\u003c\/p\u003e\n\n\u003ch2\u003eWashing technique\u003c\/h2\u003e\n\u003cp\u003eMost people shampoo the hair and rinse the scalp, which is backwards. The lengths get clean from the runoff; the scalp is what needs direct contact and a full minute of fingertip massage. Nails scratch and inflame an already irritated scalp — use the pads of your fingers. And rinse for longer than feels necessary, because residue at the roots is itself a cause of itching.\u003c\/p\u003e\n\n\u003ch2\u003eFAQ\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eCan I use it every day?\u003c\/strong\u003e\u003cbr\u003eYes, it is gentle enough for daily washing if your scalp is oily.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWill it help with hair loss?\u003c\/strong\u003e\u003cbr\u003eIt addresses scalp condition, which supports healthier growth, but it is not a hair loss treatment.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIs it colour-safe?\u003c\/strong\u003e\u003cbr\u003eGenerally yes, though any frequent washing will fade colour over time.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDoes it lather well?\u003c\/strong\u003e\u003cbr\u003eYes, though the first wash on a product-heavy scalp will lather less. That is what the second wash is for.\u003c\/p\u003e\n\u003cp\u003eBrowse more \u003ca href=\"https:\/\/k-touch.us\/collections\/korean-hair-care\"\u003eKorean hair care\u003c\/a\u003e.\u003c\/p\u003e","brand":"Daeng Gi Meo Ri","offers":[{"title":"Default Title","offer_id":48621679411422,"sku":"7709714572","price":34.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0764\/9453\/6926\/files\/IMG-4199.png?v=1787326518","url":"https:\/\/k-touch.us\/products\/daeng-gi-meo-ri-mugwort-relaxing-shampoo-500ml","provider":"K-Touch","version":"1.0","type":"link"}